It's A Lot Less Bother Than A Hover Causes Bovver...

One of my favourite TV ad slogans of the 1980s was "It's a lot less bovver than a hover" - from the Qualcast lawn mower ads. It seemed like a bit of fun to me as a viewer who didn't even own a lawnmower, but was apparently causing no end of angst for the folks at Flymo, who made the hover mowers. The article below, from the Sun, April 29, 1983, reveals that the Flymo workers were taking their concerns to the House of Commons.

One Flymo employee said: "There is no bother with our hover - and we have two Queen's Awards to Industry in the past year to prove it."


  1. DeeDeeDumJune 05, 2011

    Did you know that the hover mower was invented by Christopher Cockerell in 1959, and first went on sale in the 1960s?

  2. No, I didn't know that, DeeDee - thanks!

  3. I remember in the 1980s rotary mowers were dying on their feet and electric mowers were taking over fast, but you still heard a lot more of the lovely sound of rotary mowers than you do today. They were a nice part of Sundays. Not like now.