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15.5.13

1980s TV Ads: Shredded Wheat - "Bet You Can't Eat Three!", Nina Myskow and Ian "Beefy" Botham...

One of the most successful  and best-remembered TV ad campaigns of the 1980s was for the breakfast cereal Shredded Wheat, featuring several screen and sports stars, and the tagline "Bet You Can't Eat Three!"

News Of The World TV columnist Nina Myskow launched into one of the ads' stars, England cricketer Ian Botham, in 1983 whilst the ad campaign was in full swing. 

What, I wonder has the cricketing disaster Down Under done for the sales of Shredded Wheat, so heavily advertised by Ian Botham on telly? And yes, his bum does look as if he's stuffing down at least three at each sitting. Does a spoonful now turn to Ashes in his mouth?

Ouch, Ms M! The gentler sex? Oh, yeah... Poor old Beefy...



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